Are there any recurring fees?
None. Maybe we'll make it a monthly subscription one day, but right now your license is good for life. And you'll still get all the updates and all the support.
Is this software Mac-compatible?
It's web-based, and that means you can use it on Mac, PC or even mobile. As long as you can access the internet, you can use Targeting Inspector 2.0.
What makes Targeting Inspector 2.0 special?
In a word: speed.
Being able to research multiple keywords at once is a MASSIVE timesaver that other software just can't match, and if you're doing your research manually, an evening's work will be done in minutes.
On top of that, Targeting Inspector offers features like trend search, demographic data and the most advanced filtering options that you just don't find anywhere else. If you're serious about Facebook marketing, this is the only choice.
Is this inside Facebook's TOS?
It's completely inside. This isn't about exploiting loopholes – all you're doing is speeding up the process of ad research.
What license should I get?
If you're only ever going to use Targeting Inspector for personal campaigns, the standard license will be fine for you. If you think you'll ever want to build up some monthly retainers by running client campaigns, you'll need the Developer license. Just be warned – if you get the Personal license and decide you want to upgrade later, you won't get the discount price.